G.I. Joe Research

Built on a foundation of more than 150 original interviews, now in the works is the definitive “history of” and “art of” behind the scenes coffee table book on the 1980s and ’90s G.I. Joe.  Packed with rare and never-before-seen photos, drawings, paintings, letters, memos, and even an unpublished Marvel “G.I. Joe” comics story, this book is a must-have for Joe fans as well as a significant piece of pop culture journalism.  Relive the ups and downs from the perspective of the toy designers, show writers, comics artists, advertising executives, and marketers who made G.I. Joe the hottest brand of the ’80s.

January 2013 update: Chapters 1-9 are written.  Chapter 2-8 are designed.  Six chapters remain, although Chapter 5 needs a tweak.  Expected completion: 2014.

15 responses to “G.I. Joe Research

  1. Andrew Hall

    Finally, someone is putting this book out! Thanks so much and I can’t wait to get it into my hands!

    • I appreciate the support, but I should clarify since your term “someone is putting this book out” frames the book as imminent. I’m still writing, and haven’t landed a publisher. But since I’ve already put ten years into the project, I’m taking the long view, so let’s say it’s a matter of when, rather than if. But as I make progress, I’ll announce it here.

    • My friend !

      Knowing when the book comes out is winning half the battle !

      I want one !

  2. Tim –
    My buddy has an original piece of 60′s pkg art if you need an image for anything… I love little joes, but I wasn’t sure if you needed anything at all from the vintage era. Looking fw to Flag Points w/ you. I’m teasing to your site/project tonight on #9.

  3. I just want to say THANK YOU for gving the fans a definitive work on the less covered aspect from the immortal RAH brand. I have been waiting for decades for a quality book which chronicles the stories behind all the beautiful artwork that graced the packaging of our beloved Joes.
    My very best wishes for continued success in bringing this project to fruition.

  4. Anonymous

    I’ve wanted someone to come out with something like this, possibly forever. Don’t stop what your doing, not for anything. You will find a publisher, just concentrate on the work. You have many a fan that will buy this up, so a publisher is only a matter of time.

  5. Dan Pinegar

    Great ideas. If you ever need good art, let me know. I have a lot and am always buying from former Hasbro folks as well as collectors.

  6. Rob Schultz

    Just found out about your project today and I am stoked – I can’t wait to buy it. Just a thought though – instead of seeking out a publisher, why not self-publish and set up a Kickstarter campaign to pay for it? Best of luck in any regard.

  7. That’s a good idea, Rob. One of the challenges is getting all the proper approvals, and going alone may not present that opportunity.

  8. Conanxxxv

    What was the date or time frame for the unpublished Marvel story? If it was early that would be very interesting. If it was towards the end not as much those issues were really not that great.

  9. AWESOME! Just discovered your work. Can’t wait to read this book.

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